Millionaire Idea for Christmas

A good conscience is a continual Christmas - Benjamin Franklin


Christmas is here and our present to you is one millionaire idea for Christmas.

The idea is pretty simple, well known and commonly used in this holliday season, but most of the time people don't see the beauty of it.

First of all, gather items you don't want from your house, but that would look great in a christmas basket. Stuff like wine, chocolates, candies, etc.

Next, get some sheets of paper and make 100 tickets and give each one a distinct number.

Sell each ticket to friends, familly and fools for $1 and say that the winning ticket will win the christmas basket.

Now, let's dissecate this idea to see where's the real beauty of it. There are two factors that make this idea a millionaire idea.

1st - Prize and Price

If you ask $1 for a Christmas Basket ticket, people will think "Well, it's just a $1" and they WILL give you, without even caring for the prize. Who wants a Christmas Basket anyway?

Don't belive it? When was the last time you bought a ticket like this from a child wanting to go to a school trip or something?
Did you remember what was the prize? But you gave the money anyway...

Going deeper in the idea, it's not just "Well, it's just a $1" to whoever buys you a ticket. You must think what is the reason to someone give you a dollar: what's your meaning. And that's what matters.

So imagine you are organizing some school trip and all your class adopted this simple business plan, the meaning to your clients to give you a dollar maybe one of those:

1) They may think "it's great for our children to grow in a happy place" or "doing school trips is great, i enjoyed a lot when i was the same age", or any other positive thought. The result is people want to contribute to something they think is good.

2) They will know you or establish right away a positive connection with you: your are a trully nice person. So the purpose of their contribution is solely to you get happy. This is, their meaning is to you get happier.

Sure that are a lot of other reasons but those 2 can let you reasoning about the meaning of your business. So if you want to be successful and you believe Guy Kawasaki's words: make meaning. Share your thoughts about the meaning of an idea like this simple one.

2nd - Return on Investment (ROI).

If you sell 100 tickets, you have won $100 and you haven't spent nothing!

You have created $100 out of nothing, just with your power of will!

Even if you want to buy some of those paper ticket blocks, allready numbered, you will have a return on investment (ROI) of about 33 times of what you have invested.

What was the last investment that you made that had a ROI like that?

Try it in these holliday season and let us know how it went.